Looking for a Canadian law firm retreat location? Selecting a Canadian destination for your law firm’s retreat is no simple task, especially in a place as diverse and scenic as British Columbia. Let’s look at some gorgeous retreat locations in BC for your firm’s next destination.

The right location fosters productivity, team cohesion, and relaxation, while also providing engaging extracurricular activities and top-tier accommodation.

If you’re organizing a retreat, you probably have a few questions. While every firm’s needs and budget are different, here the most comment questions I get and some thoughts based on decades of experience attending and speaking at law firm retreats

Most law firms deal with crises every day. Lawsuits. Court battles. Deals not closing. Anything from fraud charges to privacy breaches. But what if this happens to them? For professional services organizations operating in crisis-ridden environments, a disaster is a matter of “when,” not “if” – and, for the most successful, risk management is a top priority.

In part one of this article, we addressed the importance of social media for small firms and the key platforms to consider when your firm does not have a dedicated marketing person and internal resources are limited.

Here in part two, we will discuss the importance of having a content strategy and share some best practices and tips & tricks to keep the process as simple as possible.

Fractional marketing allows you to market your small firm one step at a time

Most small law firms do not have marketing and business development resources to grow their firm. Many also do not feel that they are in the financial position to outsource all of these activities – especially all at once.

Every time we prepare an award submission for clients, we stand back and admire their incredible legal work. We love the challenging and complex nature of the matters we include in the various submissions we draft. Each one tells a story of a special deal, unique dispute or ground-breaking legal precedent. It’s like looking at a display of exquisite goodies and observing some of the most interesting (and often award-winning) legal work of the year. It’s where our team totally geeks out.

With a ten percent jump in global social media users in the last year alone, social media remains one of the most effective, easy, and affordable ways for law firms to attract new clients and employees, build market profile, boost SEO, and drive traffic to your most valuable marketing tool – your website.

This essential video on law firm marketing fundamentals is for administrators and managing and marketing partners. We discuss where to focus your marketing efforts, which tech tools give you the greatest marketing boost and how marketing and business development strategies have shifted in 2021. These 30 minutes pack a punch and will give you tools and more confidence to activate your firm’s marketing projects.

Our clients get inundated with unsolicited invitations from publishers dangling the possibility of an award or notable ranking. We get it. No one wants to miss out on getting the recognition you deserve. From increasing your profile to boosting your confidence and enhancing name recognition, there are benefits to participating in ranking publications and awards.