With a ten percent jump in global social media users in the last year alone, social media remains one of the most effective, easy, and affordable ways for law firms to attract new clients and employees, build market profile, boost SEO, and drive traffic to your most valuable marketing tool – your website.

This essential video on law firm marketing fundamentals is for administrators and managing and marketing partners. We discuss where to focus your marketing efforts, which tech tools give you the greatest marketing boost and how marketing and business development strategies have shifted in 2021. These 30 minutes pack a punch and will give you tools and more confidence to activate your firm’s marketing projects.

Our clients get inundated with unsolicited invitations from publishers dangling the possibility of an award or notable ranking. We get it. No one wants to miss out on getting the recognition you deserve. From increasing your profile to boosting your confidence and enhancing name recognition, there are benefits to participating in ranking publications and awards.

What started as a brown bag monthly legal marketing Vancouver roundtable sometime around 1998, progressed to the first international chapter of Legal Marketing Association, the Vancouver Chapter…